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Emerald cut engagement rings and more: A Sparkling Deep Dive

  • Writer: Artful Bachelorette
    Artful Bachelorette
  • Jun 18
  • 3 min read

Most popular cuts and engagement rings of 2024- 2026 from the Artful Bachelorette
Most popular engagement rings of 2024-2026


Engagement season is officially year-round—and it shows. The keyword "engagement ring" sees over 1.5 million global monthly searches, making it one of the most in-demand wedding-related terms online. People are obsessed with the sparkle, the symbolism, and the story.

But what do the numbers (and trends) actually say?


💍 Engagement Ring 101

  • Average Price: The old "3 months' salary" rule is fading. In the U.S., the average cost of an engagement ring is now around $6,000, with many couples opting for less traditional (and more budget-friendly) options like lab-grown diamonds and moissanite.

  • Most Popular Cuts (2024–2026):

    • Oval

    • Emerald

    • Pear

    • Cushion

    • Round brilliant (still a classic!)

  • Next Most Popular Stones (after diamond):

    • Moissanite is the #1 diamond alternative—affordable, eco-friendly, and just as sparkly.

    • Followed by sapphire, emerald, and opal.

  • Lab vs. Mined Diamonds:

    • Lab diamonds are rising fast in popularity thanks to lower prices and ethical appeal.

    • Upside: Eco-conscious, indistinguishable from mined diamonds, 30–40% cheaper.

    • Downside: Lower resale value, emotional perception still varies.

TOP JEWELRY BRANDS in the USA selling Engagement Rings and the links to their most popular sparklers!  💎 Tiffany & Co.

The iconic Tiffany® Setting is the brand’s flagship and remains their most popular engagement ring.



💍 Cartier

While Cartier doesn’t publish detailed sales numbers, their Love and 1895 Solitaire collections are top sellers. The 1895 Solitaire (round brilliant with diamond-set band) is consistently highlighted as a bestseller



💎 Blue Nile

Blue Nile’s round diamond solitaire with a pavé band is named “one of our best-selling combinations” on their site 



💍 James Allen

James Allen’s website lists its Top 10 most popular engagement rings, with the 18K White Gold Petite Pavé Crown Diamond Engagement Ring frequently featured in trend pieces and editor recommendations 



💎 Brilliant Earth

Brilliant Earth publishes a “Top 20 Best‑Selling Engagement Rings” list. The Secret Garden Diamond Ring is ranked #1



🌟 Celebrity Engagement Watch – 2025 Top celeb engagements of 2025 (with ring guesses!):

  1. Zendaya – Rumored 5-carat emerald cut

  2. Dua Lipa – Custom oval The ring itself is believed to be an 18ct yellow-gold band set with a two carat round diamond

  3. Hailey Bieber (renewal) – Upgraded 10-carat cushion


(Stay tuned for our "Guess the Ring" Instagram poll!)


Fun Fact 

The tradition of giving engagement rings dates back to Ancient Rome, but the modern diamond engagement ring trend was launched by a 1947 De Beers campaign: "A Diamond is Forever."


Whether you're shopping for an emerald cut engagement ring, planning a party, or just here for the sparkle, this era of engagement is all about personal style, conscious choices, and meaningful celebration.

More sparkle, less pressure. Now that’s a vibe.


Get the full list here:

🖤 Fleur

 
 
 

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